JUMP START Blog and Online Community

Top 5 social media news articles for week ending 6/22/18

Posted by Joanna Ellis-Escobar

Jun 22, 2018 11:08:00 AM

Social media has single-handedly changed the face of marketing. In an industry that inherently grows and reinvents itself, the addition of social to marketing has added a whole new necessary level of thinking for marketers. We love the fast pace of social, so we're constantly reading to keep on top of our game, but we get it if you took a breather this week.

No worries...here are our favorite stories that came out in the last week. Our weekly top industry news post – this week, social's on deck. Happy reading and happy weekend!   

  1. How to solve 3 major social media marketing pain-points that continue to exist (Business 2 Community)
    B2C bridges the gap between just using social media in your marketing, and using it effectively. Learn how to overcome the three biggest pain-points marketers encounter when trying to use social to their advantage – from how to find and utilize time and resources, to validating your ROI (oh, hey boss), to staying on track with your consistency. 
  2. Looking for ways to improve your customer engagement on social media? Here are 8 (Entreprenuer)
    Eight rules for using social (and actually engaging, which is really the only point, no?) – from the no-brainers (post a lot, have a personality), to the less traveled path if you're just getting started
    (running promotions and campaigns to encourage engagement). 
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Topics: social, social networking, ubersocial, social media, social media marketing, social media news

How to attract more traffic and followers

Posted by Lisa Kirschner

Aug 22, 2014 9:52:00 AM

A member of one of my online groups asked this question the other day:

"We've got a LinkedIn page for the company, but we don't have many followers - any quick tips for getting more eyes on our profile?"

I hear this same question all the time! I thought I'd share my response here with you in case any of you are struggling with the same issue.

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Topics: social, social media, Inbound Marketing

Blogs for Business

Posted by Lisa Kirschner

Feb 28, 2012 10:26:28 AM

Wondering what a blog is and why you'd need to use one for your business? Blogs for business can be very profitable, but you need to understand how to create one and optimize it to see good results.

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Topics: content development, blogs for business, Online Marketing, flair, CMS Tools, content strategy, blogger, social, interactive, SEO, Miscellaneous, networking, wordpress, social networking, typepad, blog, blogging, lisa kirschner, weblog

Mobile: The New Face of Marketing

Posted by Lisa Kirschner

Jan 17, 2012 5:00:48 AM

According to Morgan Stanley, mobile marketing is the fastest growing industry in the history of the internet.

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Topics: facebook, Online Marketing, email, flair, twitter, marketing, content strategy, social, interactive, Miscellaneous, social networking, mobile marketing, sharing, campaigns, lisa kirschner, mobile

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