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    The difference between good and great marketing

    Posted by Joanna Ellis-Escobar

    Aug 20, 2018 1:52:00 PM

    Good marketing makes the company look smart.

    Great marketing makes the customer feel smart"

    ~ Joe Chernov

    Which is more important to you? How your brand LOOKS? Or how you make your customers feel?

    It's an interesting question, and one that Joe Chernov sums up nicely - because while good marketing isn't actually all that hard to do, GREAT marketing isn't something you can just wing. There's a sort of formula you can follow, a recipe to create and implement a great marketing strategy - whether you're launching a website, rebranding, creating packaging, blogging, email marketing, or really, anything else, you simply need to:

    • Research
    • Write/create
    • Post
    • Promote
    • Rinse
    • Repeat
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    Topics: marketing, how to, Marketing Trends, social media marketing, seo marketing, inspirational quotes, content marketing strategy, inbound marketing tips, branding, brand strategy

    How to post a blog in HubSpot in 12 easy steps...

    Posted by Joanna Ellis-Escobar

    May 15, 2018 12:48:45 PM

    If you're wondering how to post a blog in HubSpot...I have two things to tell you: 

    1. You're not alone
    2. It's easier than you think

    Let's take a look at just how easy it actually is...so read on, and you’ll be Content-is-Kinging it all the way to the coveted page one in no time.

    For digital marketers, HubSpot is a phenomenal tool. For content marketers? It’s a dream. It's robust, versatile, scalable and powerful, with analytics that will basically blow your mind. And, did I mention…it can totally change how your content gets out there and who ends up reading it?

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    Topics: how to, Hubspot, blog posting

    How to Write and Publish an Ebook in as Little as 7 Days

    Posted by Super Admin

    Aug 15, 2012 6:09:00 PM

    Have you ever wanted to write and publish an ebook for your customers, but you were afraid that it would take too much time? Think again!

    Read More

    Topics: how, content development, how to write and publish an ebook in as little as, Interesting and Useful Sites, content strategy, Product Reviews, Miscellaneous, how to, write, publish

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