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Internet Ad Sales Beat Broadcast TV for First Time Ever

Posted by Julie Lyons

Apr 28, 2014 11:00:00 AM

Revenue from U.S. Internet advertising beat broadcast television advertising for the first time in 2013, driven by a surge of spending in mobile ads.

Digital ad sales in the U.S. reached $42.8 billion, up 17% from 2012, according to data complied by the Interactive Advertising Bureau (IAB) and prepared by PwC U.S. 

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Topics: Online Marketing, internet ad sales, internet


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