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    The difference between good and great marketing

    Posted by Joanna Ellis-Escobar

    Aug 20, 2018 1:52:00 PM

    Good marketing makes the company look smart.

    Great marketing makes the customer feel smart"

    ~ Joe Chernov

    Which is more important to you? How your brand LOOKS? Or how you make your customers feel?

    It's an interesting question, and one that Joe Chernov sums up nicely - because while good marketing isn't actually all that hard to do, GREAT marketing isn't something you can just wing. There's a sort of formula you can follow, a recipe to create and implement a great marketing strategy - whether you're launching a website, rebranding, creating packaging, blogging, email marketing, or really, anything else, you simply need to:

    • Research
    • Write/create
    • Post
    • Promote
    • Rinse
    • Repeat
    Read More

    Topics: marketing, how to, Marketing Trends, social media marketing, seo marketing, inspirational quotes, content marketing strategy, inbound marketing tips, branding, brand strategy

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