Did you know that page speed is a major ranking factor in Google's algorithm?
It's true...if your web site's pages are loading too slowly, it could wreak havoc on your site from an SEO and ranking perspective. (Translation: you'll get less traffic and fewer visitors who will convert into leads and customers.) And that makes sense when you think about it...your site's visitors won't stick around if your site loads too slowly...would you? Of course not.
Are you confused about how to use HubSpot's prebuilt email sequences for your sales and marketing drip campaigns and workflows? Or are you not even sure what drip campaigns are (if so, you're not alone!).
Drip campaigns, or the process of continuing to nurture prospects and leads in a systematic way via emails, are a key part of moving cold leads and prospects more quickly through your sales and marketing funnel with less manual effort, time and resources.
In the market for a new CMS, marketing automation platform, email marketing tool or other marketing software?
Our handy new Marketing Software list, which we'll be continually updating, will help you narrow down the list of tools that you should evaluate more closely. Whether you're looking for a new tool for the first time or replacing one of your existing platforms, you can't go wrong with this list of software if you implement them correctly.
Keeping up in the world of SEO can be difficult, but luckily you can just check the Flair roundup to stay in the know! Check out which top five articles we think are worth the read from the week of August 26th.
How to Avoid SEO Misinformation (Search Engine Journal)
With how often SEO news and info comes out, it's hard to know what's true, what's not and what's most important. Search Engine Journal breaks it all down for you with this great article on how to know what's important and what's rubbish.
Not getting as much traffic as you need to meet your marketing goals or grow your business? Here are five ways that you can start to drive more traffic to your website without a ton of effort.
1) Blog more
Don't like blogging? I don't want to hear it! This is, hands down, THE best way to get more traffic quickly and easily — but the key is that you shouldn't write long, "salesy" blog posts that push your products or services. Instead, offer helpful tips, ideas, news or content that helps your prospects solve their problems and provides real value to them.
free seo audit,
Digital marketing is a proven, strategic way you and your brand can stand out from the competition. It’s also something that changes regularly, so you need to do what you can to keep up with industry best-practices.
Didn’t have time to read all the great digital marketing news that came out last week? Have no fear, the Flair weekly roundup is here!
The top 10 digital marketing tools for 2020 (KnowTechie)
What are your favorite tools to help you manage your digital marketing efforts? KnowTechie breaks down their faves. Can you guess which Flair already uses? (HINT: there are seven)...
strategic marketing plan,
It was a big week in the world of content marketing, but don't worry if you weren't able to keep up.
We've rounded up the top five industry articles for you, so you can be confident that you're in the know when it comes to the latest trends in the powerful world of marketing. Content marketing, that is...
5 content marketing ideas for September 2019 (Practical eCommerce)
Sharing everything from the no-brainer (stop procrastinating) to the head scratcher (Batman Day), Practical eCommerce give concrete ideas that any brand can (and should) implement to keep their finger on the pulse of the content marketing world.
content marketing news,
content marketing strategy
A few of our clients have asked us about SearchEngineJournal's recent "Google made 3,200 changes to search in the past year" article that was published in July.
We've received a ton of questions about this, including:
- What does that mean for me and my site?
- Is search engine optimization really still important?
- Will this negatively impact my traffic and SERPs?
- How do we best respond to so many changes?
- I'm not a webmaster...what should I even DO?
- How do we even keep up with that many changes?
search engine optimization
Keeping up with all the info and news in the world of WordPress can be time consuming and, frankly, a bit overwhelming. That’s why we diligently keep our fingers on the pulse, monitoring and reviewing all the latest updates and sharing with you the ones we find most interesting or useful. On that note, read on for the top five WordPress articles of the week.
WordPress proposes plan for 61% of WP sites using outdated PHP (Search Engine Journal)
What version PHP is your WordPress site running on? A recent study shows that less than 39 percent of all WordPress sites are using the most current
This quote by Germany Kent pretty much sums it up...
Don't spam or force information upon others via Twitter or other social media platforms, just as you wouldn't want to be spammed there either!
This seems so logical in everyday life...most people say and do things online that they would never dream of doing in a face-to-face conversation.