JUMP START Blog and Online Community

    15 Signs You Work in UX

    Posted by Super Admin

    Nov 14, 2012 5:35:00 PM

    Saw this on Facebook--can you relate? I can! #4 is my favorite!

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    Topics: content strategy, Miscellaneous, usability

    Typical Projects Handled by Flair Interactive

    Posted by Lisa Kirschner

    May 19, 2011 6:10:00 AM

    Flair Interactive is a web agency specializing in content management, but we often receive questions about exactly what we do for our clients.

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    Topics: web, Content Management, content development, Online Marketing, kirschner, CMS, flair, design, development, content, content strategy, interactive, Miscellaneous, information architecture, usability, social networking, services, E-commerce

    Need to know what users want in your web site? Just ask!

    Posted by Lisa Kirschner

    May 7, 2010 11:34:53 AM

    Learn how user research--including surveys, focus groups, interviews,
    online user testing
    or formal lab testing--can give you priceless
    insight into your users' needs and preferences.

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    Topics: user research, Content Management, flair interactive, focus groups, flair, interviews, online user testing, content strategy, usability, surveys, formal lab testing, lisa kirschner

    Why Content Matters

    Posted by Stephanie Bach

    Oct 1, 2009 10:25:00 AM

    We live in an era of 'raging' content. Access and availability, and the speed at which we enjoy them, is commonplace. We blog, we tweet, we text--and in those spaces use language and abbreviations that would make Strunk and White roll over in their graves.

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    Topics: Content Management, content development, flair interactive, Online Marketing, CMS, flair, content strategy, information architecture, usability

    Great Post Regarding User Profiles

    Posted by Lisa Kirschner

    Sep 28, 2009 10:11:23 AM

    The technique is simply - open up a word document and begin to describe a type of reader that you’re either attempting to write for or who is already reading your blog. I’ll show you some examples of reader profiles that I have created below - but in short the task is to describe who they are, what their interests are, why they might be reading your blog and what their needs are.

    via www.problogger.net

    Here's an interesting post from ProBlogger regarding the use of personas (i.e. user profiles) in blogging.

    We've been using this technique for a long time in web site development, albeit in a more formal form. User profiles can be a really valuable tool to use when planning, architecting and developing your web site. Contact us to learn more about this low-cost, high-return technique.

    Lisa Kirschner
    Founder and Managing Director, Flair Interactive Services Inc.
    Managing Editor, Content 911 Blog

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    Topics: Interesting and Useful Sites, usability

    Winning Over Your CMS Content Contributors

    Posted by Stephanie Bach

    Sep 8, 2009 6:28:00 AM

    Over the years, we've worked with numerous CMS tools--from enterprise-level to open source and homegrown tools. The bells and whistles may differ from product to product, but the challenge of training and managing content contributors remains universal: How to make the process of managing content easier and more compliant, even if users are not 'technically inclined'?

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    Topics: Content Management, content development, flair interactive, CMS, flair, content management system, content strategy, usability, crownpeak, content authors

    Great article about CMS feature overload on CMS Watch Blog

    Posted by Lisa Kirschner

    Jul 22, 2009 3:46:00 AM

    CMS Watch has posted a great article about feature bloat (i.e. enormous and complex interfaces) in CMS and DAM tools:

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    Topics: Content Management, DAM, flair interactive, UX, CMS, flair, user interface, usability, content 911


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    The JUMP START blog and JUMP START products are brought to you by Flair Interactive Services Inc. Learn more about Flair.

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