JUMP START Blog and Online Community

Great example of internal social networking tool

Written by Lisa Kirschner | Aug 24, 2009 11:52:07 AM

WebProNews is reporting that Toshiba is launching eXCHANGE, a new social networking tool and online directory to be used by its internal sales, customer service, administrative and corporate employees in the U.S.

According to WebProNews, eXCHANGE will allow Toshiba's users to communicate more easily, share information more quickly, and learn about new product features and launch plans through interactive video clips. Think of it as an old-school employee intranet on social networking steroids.

We've had a number of our clients request this type of interactive internal tool lately, and we say, "It's about time!" Gone are the days where large or small companies can afford to spend months or years creating a static intranet or internal collaboration tool. Instead, we encourage our clients to think about how social networking tools can be leveraged to truly improve intra-department communication, streamline internal processes, reduce expenditures (such as phone, travel or printing costs), and accelerate team building.

Do you have a need for this kind of interactive internal environment? Contact us today to find out how we can help.

Lisa Kirschner
Founder and Managing Director, Flair Interactive Services Inc.
Managing Editor, Content 911 Blog