--- title: JUMP START Blog and Online Community | weekly roundup (2) description: weekly roundup | The JUMP START blog and online community will help you learn how to attract traffic, generate leads and increase conversions through inbound marketing. (2) --- [![flair interactive logo](https://www.jumpstart.flairinteractive.net/hs-fs/hubfs/flair_md_250%2072.png?width=250&height=152&name=flair_md_250%2072.png "flair interactive logo")](https://www.flairinteractive.com) # JUMP START Blog and Online Community ## [Top content marketing news for week ending 7/6/18](https://www.jumpstart.flairinteractive.net/top-content-marketing-news-for-week-ending-7/6/18) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jul 6, 2018 3:18:00 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/content%20is%20king.jpg)](https://www.jumpstart.flairinteractive.net/top-content-marketing-news-for-week-ending-7/6/18) Can you believe it's already that time again? Time for the Flair weekly roundup...and with summer flying by as quickly as it is, I totally get it if you missed some of the content marketing news this week. No need to worry, though...Flair's got your back. Check out the latest and greatest in the world of content marketing with my weekly round up. There are some  ***REALLY ***great ones this week! Happy reading!   1. [Why brands need visual and image guidelines](https://www.skyword.com/contentstandard/creativity/how-the-give-your-content-marketing-a-visual-identity-with-the-right-imagery/) (*The Content Standard by Skyword*) If a picture's worth a thousand words, then imagine what **the right **picture can add to your content. Learn more about how to create and implement visual imagery that works to get you noticed...which, after all, is the whole point of content marketing, isn't it??? 2. [Content marketing ROI: 5 ways to measure content marketing success](https://www.business2community.com/content-marketing/content-marketing-roi-5-ways-to-measure-content-marketing-success-02088207) (*Business to Community*) Whether you're a one-person show or you're trying to validate the worth of content marketing to the powers that be in your organization, learning how to measure what's working (and what's not) is powerful.  3. [Self-improvement through content marketing](https://www.targetmarketingmag.com/post/self-improvement-through-content-marketing/) (*Target Marketing*) All of us over here at Flair have a common bond in our vested and intense interest in mindful health. From essential oils, to Eastern medicine, to natural and alternative healing, to whole foods, to meditation...if it has the phrase "self-improvement" in it, sign. us. up. Check out how two of our collective favorite things in the world combine...self help and content marketing. [Read More](https://www.jumpstart.flairinteractive.net/top-content-marketing-news-for-week-ending-7/6/18) Topics: [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [Inbound Marketing](https://www.jumpstart.flairinteractive.net/topic/inbound-marketing), [content marketing news](https://www.jumpstart.flairinteractive.net/topic/content-marketing-news), [weekly roundup](https://www.jumpstart.flairinteractive.net/topic/weekly-roundup) [Previous](https://www.jumpstart.flairinteractive.net/topic/weekly-roundup/page/1) [All posts](https://www.jumpstart.flairinteractive.net/all) Search this site on Google Search Google ### Subscribe ### Connect with Us ## About JUMP START The JUMP START blog and JUMP START products are brought to you by Flair Interactive Services Inc. [Learn more about 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