--- title: JUMP START Blog and Online Community | social media marketing (2) description: social media marketing | The JUMP START blog and online community will help you learn how to attract traffic, generate leads and increase conversions through inbound marketing. (2) --- [![flair interactive logo](https://www.jumpstart.flairinteractive.net/hs-fs/hubfs/flair_md_250%2072.png?width=250&height=152&name=flair_md_250%2072.png "flair interactive logo")](https://www.flairinteractive.com) # JUMP START Blog and Online Community ## [Top 5 social media news for week ending 4/29/18](https://www.jumpstart.flairinteractive.net/top-5-social-media-news-for-week-ending-4/29/18) Posted by [Kristin Muckerheide](https://www.jumpstart.flairinteractive.net/author/kristin-muckerheide) Apr 27, 2018 8:00:00 AM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/business-man-1031755_640.jpg)](https://www.jumpstart.flairinteractive.net/top-5-social-media-news-for-week-ending-4/29/18) Have you been staying on top of the latest social media news updates? If not, the team here at [Flair Interactive](http://www.flairinteractive.com/?__hstc=121568407.882852551bbaf570f186ea7d340265e7.1522696072507.1524689874703.1524775391652.12&__hssc=121568407.1.1524775391652&__hsfp=2988749885) has you covered. Here are five of the latest social updates for this week:  - [12 overlooked Facebook features That Help Marketers](https://www.socialmediaexaminer.com/12-overlooked-facebook-features-that-help-marketers/) (Social Media Examiner) Just about everyone and their mother (and their grandmother, at that) is on Facebook, or at least has used it at some point. But do you know all the helpful tools and features you can use on Facebook as a marketer? This article takes you through 12 such features that might be helpful to you in your social media marketing. - [4 Social Media Hacks You Overlooked That'll Skyrocket Your Traffic](https://neilpatel.com/blog/social-media-traffic/) (Neil Patel) Overlooked features seems to be a theme this week. But this article doesn't just talk about Facebook; it talks about how to make sure your marketing is effective among ALL social networks you choose to use in your social media marketing strategy. [Read More](https://www.jumpstart.flairinteractive.net/top-5-social-media-news-for-week-ending-4/29/18) Topics: [top 5](https://www.jumpstart.flairinteractive.net/topic/top-5), [social media](https://www.jumpstart.flairinteractive.net/topic/social-media), [news](https://www.jumpstart.flairinteractive.net/topic/news), [social media marketing](https://www.jumpstart.flairinteractive.net/topic/social-media-marketing) ## [#TBT: How to create a modern social media strategy](https://www.jumpstart.flairinteractive.net/tbt-how-to-create-a-modern-social-media-strategy) Posted by [Kristin Muckerheide](https://www.jumpstart.flairinteractive.net/author/kristin-muckerheide) Apr 26, 2018 7:45:00 AM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/laptop-3343894_640.jpg)](https://www.jumpstart.flairinteractive.net/tbt-how-to-create-a-modern-social-media-strategy) Back in 2014, we wrote [a blog post that offered a few social media tips](https://www.jumpstart.flairinteractive.net/social-media-tips). Four years later, social media is as important as ever.  In our last blog post, we noted that the majority of marketers use social media for: - customer loyalty - improving SEO - brand recognition and - to drive sales Social media can also be a great way for your potential customers and leads to get to know you and your company. Often, potential customers may be interested in what you do and want to know more, but they don't feel comfortable enough to reach out yet. When you give them a little peek into your company, they'll start to get more comfortable and may reach out themselves to start a conversation. [Read More](https://www.jumpstart.flairinteractive.net/tbt-how-to-create-a-modern-social-media-strategy) Topics: [social media](https://www.jumpstart.flairinteractive.net/topic/social-media), [tips](https://www.jumpstart.flairinteractive.net/topic/tips), [tbt](https://www.jumpstart.flairinteractive.net/topic/tbt), [social media marketing](https://www.jumpstart.flairinteractive.net/topic/social-media-marketing), [throwbackthursday](https://www.jumpstart.flairinteractive.net/topic/throwbackthursday) [Previous](https://www.jumpstart.flairinteractive.net/topic/social-media-marketing/page/1) [All posts](https://www.jumpstart.flairinteractive.net/all) Search this site on Google Search Google ### Subscribe ### Connect with Us ## About JUMP START The JUMP START blog and JUMP START products are brought to you by Flair Interactive Services Inc. [Learn more about 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