As 2011 comes to a close, we at Flair are getting slammed with frantic calls from potential clients who want to know why they've seen a decrease in traffic to their site during the last few months. While Google's Panda update (a change to their algorithm earlier this year) may not be the cause of all traffic changes, it's certainly had a huge impact on many sites and businesses this year.
Topics: ranking, Content Management, content development, Online Marketing, kirschner, lisa, flair, panda, development, Interesting and Useful Sites, content strategy, interactive, SEO, Miscellaneous, google, serp, search engine optimization
Fantastic video from my former colleague Jim Lecinski, who is now the Managing Director of U.S. Sales at Google, about the tremendous shift that has occurred in marketing during the last few years:
Topics: Content Management, content development, Online Marketing, flair, content, Interesting and Useful Sites, content strategy, interactive, Miscellaneous, google, jim lecinski, marketers, publishing, Industry Leaders
SitemapXML (http://sitemapxml.net) is a Web-based tool made by Hiox India that allows users to quickly and easily generate a sitemap without downloading any software. You'll need to enter the URL for your site, the last date it was modified, the frequency at which it changes and an email address if you want to receive the sitemap via email. SitemapXML generates Entensible Markup Language (XML), Resources of a Resource (ROR) and text sitemaps that can be used by a number of different search engines.
One of Lisa's latest articles about Web development on BrightHub. This article lists several tools that you can use to create sitemaps for Google and other search engines.
Topics: ROR, generator, Online Marketing, sitemap, development, Interesting and Useful Sites, XML, content strategy, SEO, Miscellaneous, google, search, wonderwebware, vigos, sitemapxml
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