--- title: JUMP START Blog and Online Community | flair (2) description: flair | The JUMP START blog and online community will help you learn how to attract traffic, generate leads and increase conversions through inbound marketing. (2) --- [![flair interactive logo](https://www.jumpstart.flairinteractive.net/hs-fs/hubfs/flair_md_250%2072.png?width=250&height=152&name=flair_md_250%2072.png "flair interactive logo")](https://www.flairinteractive.com) # JUMP START Blog and Online Community ## [Google's Take on Marketers as Publishers](https://www.jumpstart.flairinteractive.net/jumpstart/googles-take-on-marketers-as-publishers) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) May 10, 2011 5:23:00 AM - [Tweet](https://twitter.com/share) Fantastic video from my former colleague Jim Lecinski, who is now the Managing Director of U.S. Sales at Google, about the tremendous shift that has occurred in marketing during the last few years: [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/googles-take-on-marketers-as-publishers) Topics: [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [content development](https://www.jumpstart.flairinteractive.net/topic/content-development), [Online Marketing](https://www.jumpstart.flairinteractive.net/topic/online-marketing), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [content](https://www.jumpstart.flairinteractive.net/topic/content), [Interesting and Useful Sites](https://www.jumpstart.flairinteractive.net/topic/interesting-and-useful-sites), [content strategy](https://www.jumpstart.flairinteractive.net/topic/content-strategy), [interactive](https://www.jumpstart.flairinteractive.net/topic/interactive), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [google](https://www.jumpstart.flairinteractive.net/topic/google), [jim lecinski](https://www.jumpstart.flairinteractive.net/topic/jim-lecinski), [marketers](https://www.jumpstart.flairinteractive.net/topic/marketers), [publishing](https://www.jumpstart.flairinteractive.net/topic/publishing), [Industry Leaders](https://www.jumpstart.flairinteractive.net/topic/industry-leaders) ## [How to Install a Joomla 1.5 Template](https://www.jumpstart.flairinteractive.net/jumpstart/how-to-install-a-joomla-15-template) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) Apr 21, 2011 6:17:00 AM - [Tweet](https://twitter.com/share) Want to know how to install a template for your Joomla 1.5 web site? In this video, I'll show you how to do it in 10 minutes or less. [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/how-to-install-a-joomla-15-template) Topics: [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [template](https://www.jumpstart.flairinteractive.net/topic/template), [kirschner](https://www.jumpstart.flairinteractive.net/topic/kirschner), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [development](https://www.jumpstart.flairinteractive.net/topic/development), [joomla 1.6](https://www.jumpstart.flairinteractive.net/topic/joomla-16), [CMS Tools](https://www.jumpstart.flairinteractive.net/topic/cms-tools), [drupal](https://www.jumpstart.flairinteractive.net/topic/drupal), [interactive](https://www.jumpstart.flairinteractive.net/topic/interactive), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [joomla 1.5](https://www.jumpstart.flairinteractive.net/topic/joomla-15), [wordpress](https://www.jumpstart.flairinteractive.net/topic/wordpress) ## [50 Ways to Use Social Media](https://www.jumpstart.flairinteractive.net/jumpstart/50-ways-to-use-social-media) Posted by [Stephanie Bach](https://www.jumpstart.flairinteractive.net/author/stephanie-bach) Jul 6, 2010 6:45:24 AM - [Tweet](https://twitter.com/share) Social media is everywhere, and forerunners LinkedIn, Facebook and Twitter are enjoying increased user volume and cross-media exposure every day. For those new to the social media space, understanding the best ways to use social media to increase product exposure, market a brand or generate sales leads, the tools and possibilities can be overwhelming. What are the best ways to use social media to accomplish your goals? Find out what expert Chris Brogan has to say in **50 Ways to Use Social Media**: [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/50-ways-to-use-social-media) Topics: [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [Online Marketing](https://www.jumpstart.flairinteractive.net/topic/online-marketing), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [Interesting and Useful Sites](https://www.jumpstart.flairinteractive.net/topic/interesting-and-useful-sites), [content strategy](https://www.jumpstart.flairinteractive.net/topic/content-strategy), [interactive](https://www.jumpstart.flairinteractive.net/topic/interactive), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [social networking](https://www.jumpstart.flairinteractive.net/topic/social-networking), [social media](https://www.jumpstart.flairinteractive.net/topic/social-media) ## [Announcing the Joomla! Community Magazine](https://www.jumpstart.flairinteractive.net/jumpstart/announcing-the-joomla-community-magazine) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) Jul 2, 2010 4:03:21 AM - [Tweet](https://twitter.com/share) The Joomla! Community Magazine has launched! Check it out: http://magazine.joomla.org/# It includes articles and information about current Joomla! topics, extensions, events, interviews with industry leaders and more. Created by a team of volunteer writers, editors and Joomla! experts, it provides dynamic, informed and useful information about everything Joomla!. Bookmark it and check back often. Lisa Kirschner Managing Editor, Content 911 Blog Managing Director, Flair Interactive Services [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/announcing-the-joomla-community-magazine) Topics: [web](https://www.jumpstart.flairinteractive.net/topic/web), [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [kirschner](https://www.jumpstart.flairinteractive.net/topic/kirschner), [CMS](https://www.jumpstart.flairinteractive.net/topic/cms), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [Interesting and Useful Sites](https://www.jumpstart.flairinteractive.net/topic/interesting-and-useful-sites), [CMS Tools](https://www.jumpstart.flairinteractive.net/topic/cms-tools), [joomla](https://www.jumpstart.flairinteractive.net/topic/joomla), [interactive](https://www.jumpstart.flairinteractive.net/topic/interactive), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [Industry Leaders](https://www.jumpstart.flairinteractive.net/topic/industry-leaders) ## [SharePoint 2010 Books for Developers, Administrators, Designers, Project Managers and End Users - SharePoint Joel's SharePoint Land](https://www.jumpstart.flairinteractive.net/jumpstart/sharepoint-2010-books-for-developers-administrators-designers-project-managers-and-end-users-sharepoint-joels-sharepoin) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) Jun 15, 2010 5:30:00 AM - [Tweet](https://twitter.com/share) In his blog, Sharepoint Joel offers a list of really helpful books that can help you get up to speed with Sharepoint 2010: [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/sharepoint-2010-books-for-developers-administrators-designers-project-managers-and-end-users-sharepoint-joels-sharepoin) Topics: [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [kirschner](https://www.jumpstart.flairinteractive.net/topic/kirschner), [CMS](https://www.jumpstart.flairinteractive.net/topic/cms), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [Interesting and Useful Sites](https://www.jumpstart.flairinteractive.net/topic/interesting-and-useful-sites), [CMS Tools](https://www.jumpstart.flairinteractive.net/topic/cms-tools), [content strategy](https://www.jumpstart.flairinteractive.net/topic/content-strategy), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [sharepoint](https://www.jumpstart.flairinteractive.net/topic/sharepoint), [microsoft](https://www.jumpstart.flairinteractive.net/topic/microsoft) ## [Have writer's block? Read "How to Write Your A@$ Off"](https://www.jumpstart.flairinteractive.net/jumpstart/have-writers-block-read-how-to-write-your-ass-off) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) May 20, 2010 1:21:00 PM - [Tweet](https://twitter.com/share) This may offend some people, but I'm taking Johnny's advice and posting this to the Content 911 blog anyway. [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/have-writers-block-read-how-to-write-your-ass-off) Topics: [copyblogger](https://www.jumpstart.flairinteractive.net/topic/copyblogger), [writer](https://www.jumpstart.flairinteractive.net/topic/writer), [writing](https://www.jumpstart.flairinteractive.net/topic/writing), [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [content development](https://www.jumpstart.flairinteractive.net/topic/content-development), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [lisa kirschner](https://www.jumpstart.flairinteractive.net/topic/lisa-kirschner), [writer's block](https://www.jumpstart.flairinteractive.net/topic/writers-block) ## [Need to know what users want in your web site? Just ask!](https://www.jumpstart.flairinteractive.net/jumpstart/learn-what-your-users-really-want-through-user-research) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) May 7, 2010 11:34:53 AM - [Tweet](https://twitter.com/share) Learn how user research--including **surveys**, **focus groups**, **interviews**, **online user testing** or **formal lab testing**--can give you priceless insight into your users' needs and preferences. [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/learn-what-your-users-really-want-through-user-research) Topics: [user research](https://www.jumpstart.flairinteractive.net/topic/user-research), [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [flair interactive](https://www.jumpstart.flairinteractive.net/topic/flair-interactive), [focus groups](https://www.jumpstart.flairinteractive.net/topic/focus-groups), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [interviews](https://www.jumpstart.flairinteractive.net/topic/interviews), [online user testing](https://www.jumpstart.flairinteractive.net/topic/online-user-testing), [content strategy](https://www.jumpstart.flairinteractive.net/topic/content-strategy), [usability](https://www.jumpstart.flairinteractive.net/topic/usability), [surveys](https://www.jumpstart.flairinteractive.net/topic/surveys), [formal lab testing](https://www.jumpstart.flairinteractive.net/topic/formal-lab-testing), [lisa kirschner](https://www.jumpstart.flairinteractive.net/topic/lisa-kirschner) ## [The iPad, the Kindle, and the Future of Books : The New Yorker](https://www.jumpstart.flairinteractive.net/jumpstart/the-ipad-the-kindle-and-the-future-of-books-the-new-yorker) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) Apr 28, 2010 9:56:43 AM - [Tweet](https://twitter.com/share) Excellent recap of the history between Amazon.com, Apple and traditional publishing houses by Ken Auletta at *The New Yorker*. This has forever changed my view of Amazon! [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/the-ipad-the-kindle-and-the-future-of-books-the-new-yorker) Topics: [digital publishing](https://www.jumpstart.flairinteractive.net/topic/digital-publishing), [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [content development](https://www.jumpstart.flairinteractive.net/topic/content-development), [amazon](https://www.jumpstart.flairinteractive.net/topic/amazon), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [steve jobs](https://www.jumpstart.flairinteractive.net/topic/steve-jobs), [kindle](https://www.jumpstart.flairinteractive.net/topic/kindle), [content strategy](https://www.jumpstart.flairinteractive.net/topic/content-strategy), [apple](https://www.jumpstart.flairinteractive.net/topic/apple), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [ipad](https://www.jumpstart.flairinteractive.net/topic/ipad), [ken auletta](https://www.jumpstart.flairinteractive.net/topic/ken-auletta), [lisa kirschner](https://www.jumpstart.flairinteractive.net/topic/lisa-kirschner), [ebooks](https://www.jumpstart.flairinteractive.net/topic/ebooks), [jeff bezos](https://www.jumpstart.flairinteractive.net/topic/jeff-bezos), [Industry Leaders](https://www.jumpstart.flairinteractive.net/topic/industry-leaders) ## [Flair Introduces Web Hosting, Do-It-Yourself, and Custom Web Packages for SMBs](https://www.jumpstart.flairinteractive.net/jumpstart/flair-introduces-web-hosting-doityourself-and-custom-web-packages-for-smbs) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) Dec 18, 2009 6:32:48 AM - [Tweet](https://twitter.com/share) I'm very happy to announce our new [web hosting](https://www.flairinteractive.net/services/hosting/), [Do-It-Yourself](https://www.flairinteractive.net/services/small-business-solutions/do-it-yourself-package/), and [custom design and development packages](https://www.flairinteractive.net/services/small-business-solutions/custom-packages/) geared at small to mid-sized businesses (SMBs). You can learn all about our small business solutions at: [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/flair-introduces-web-hosting-doityourself-and-custom-web-packages-for-smbs) Topics: [flair interactive](https://www.jumpstart.flairinteractive.net/topic/flair-interactive), [DIY](https://www.jumpstart.flairinteractive.net/topic/diy), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [web design](https://www.jumpstart.flairinteractive.net/topic/web-design), [do-it-yourself](https://www.jumpstart.flairinteractive.net/topic/do-it-yourself), [SMB](https://www.jumpstart.flairinteractive.net/topic/smb), [CMS Tools](https://www.jumpstart.flairinteractive.net/topic/cms-tools), [small business](https://www.jumpstart.flairinteractive.net/topic/small-business), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [web site](https://www.jumpstart.flairinteractive.net/topic/web-site), [web development](https://www.jumpstart.flairinteractive.net/topic/web-development), [hosting](https://www.jumpstart.flairinteractive.net/topic/hosting), [custom design](https://www.jumpstart.flairinteractive.net/topic/custom-design), [E-commerce](https://www.jumpstart.flairinteractive.net/topic/e-commerce) ## [Taxonomy Boot Camp](https://www.jumpstart.flairinteractive.net/jumpstart/taxonomy-boot-camp) Posted by [Stephanie Bach](https://www.jumpstart.flairinteractive.net/author/stephanie-bach) Nov 18, 2009 8:01:40 AM - [Tweet](https://twitter.com/share) **Still Time to Register for Taxonomy Boot Camp 2009!** [Read More](https://www.jumpstart.flairinteractive.net/jumpstart/taxonomy-boot-camp) Topics: [meta data](https://www.jumpstart.flairinteractive.net/topic/meta-data), [taxonomy](https://www.jumpstart.flairinteractive.net/topic/taxonomy), [Content Management](https://www.jumpstart.flairinteractive.net/topic/content-management), [flair interactive](https://www.jumpstart.flairinteractive.net/topic/flair-interactive), [Online Marketing](https://www.jumpstart.flairinteractive.net/topic/online-marketing), [flair](https://www.jumpstart.flairinteractive.net/topic/flair), [content](https://www.jumpstart.flairinteractive.net/topic/content), [Interesting and Useful Sites](https://www.jumpstart.flairinteractive.net/topic/interesting-and-useful-sites), [CMS Tools](https://www.jumpstart.flairinteractive.net/topic/cms-tools), [content strategy](https://www.jumpstart.flairinteractive.net/topic/content-strategy), [Miscellaneous](https://www.jumpstart.flairinteractive.net/topic/miscellaneous), [web site](https://www.jumpstart.flairinteractive.net/topic/web-site) [Previous](https://www.jumpstart.flairinteractive.net/topic/flair/page/1) [All posts](https://www.jumpstart.flairinteractive.net/all) [Next](https://www.jumpstart.flairinteractive.net/topic/flair/page/3) Search this site on Google Search Google ### Subscribe ### Connect with Us ## About JUMP START The JUMP START blog and JUMP START products are brought to you by Flair Interactive Services Inc. [Learn more about Flair.](https://www.flairinteractive.net/?__hstc=233546881.d102509a658d9ffa7d86e15cc5c38667.1393950987231.1393950987231.1393950987231.1&__hssc=233546881.11.1393950987231&__hsfp=247745865) ### Recent Posts ### Categories - [Online Marketing (93)](https://www.jumpstart.flairinteractive.net/topic/online-marketing) - [social media (90)](https://www.jumpstart.flairinteractive.net/topic/social-media) - [Content Management (68)](https://www.jumpstart.flairinteractive.net/topic/content-management) - [marketing (58)](https://www.jumpstart.flairinteractive.net/topic/marketing) - [Content Marketing (57)](https://www.jumpstart.flairinteractive.net/topic/content-marketing) - [Miscellaneous (56)](https://www.jumpstart.flairinteractive.net/topic/miscellaneous) - [content strategy (56)](https://www.jumpstart.flairinteractive.net/topic/content-strategy) - [flair 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