--- title: JUMP START Blog and Online Community | Content Marketing description: Content Marketing | The JUMP START blog and online community will help you learn how to attract traffic, generate leads and increase conversions through inbound marketing. --- [![flair interactive logo](https://www.jumpstart.flairinteractive.net/hs-fs/hubfs/flair_md_250%2072.png?width=250&height=152&name=flair_md_250%2072.png "flair interactive logo")](https://www.flairinteractive.com) # JUMP START Blog and Online Community ## [7 Examples of Great Listicle Headlines](https://www.jumpstart.flairinteractive.net/7-examples-of-great-listicle-headlines) Posted by [Mona Mangat](https://www.jumpstart.flairinteractive.net/author/mona-mangat) Jun 1, 2022 8:30:00 AM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/list-27221_960_720.png)](https://www.jumpstart.flairinteractive.net/7-examples-of-great-listicle-headlines) One of the most important parts of a content marketing strategy is offering [fun-to-read, informative and interesting content](https://www.jumpstart.flairinteractive.net/done-for-you-weekly-blog-and-social-posts) that make your readers excited to click and find out more. However, the title of your content can have a huge impact on how successful it is at generating interest and motivating your readers to take action. A *listicle* or list article is one of the most effective formats for an article or blog post. A listicle is enticing, because it promises upfront to condense any subject matter into a manageable number of bullet points or steps that a reader can use and implement. The listicle is a favorite for good reason: it works. The main reason for this is that it has the power to grab the reader's attention simply from the power of its headline. This kind of content often lends itself well to evergreen topics and tips that are very popular. Readers love easy headlines that are also quickly consumable. Lists that offer a number of reasons, secrets, types or ways to do something will capture an audience's attention, because they make a very clear promise about what’s in store for the reader. They also entice the reader to click, but you'll have to deliver quality content if you want to keep the reader engaged. Listicles can do that effectively, time and time again —plus, they're usually very easy to build in your [favorite blogging or marketing automation software](https://www.flairinteractive.com/marketing-software). These types of posts are perfect for building your authority in a certain field or demonstrating mastery in a specific area of expertise. When it comes to business blogging, it's key to show what you know and put it in a format that's easy to consume. [Ask us](https://www.flairinteractive.com/contact-us) how [we can create weekly, SEO-friendly blog content (including listicles!) for you](https://www.jumpstart.flairinteractive.net/done-for-you-weekly-blog-and-social-posts) or look at the examples below to learn more. [Read More](https://www.jumpstart.flairinteractive.net/7-examples-of-great-listicle-headlines) Topics: [writing](https://www.jumpstart.flairinteractive.net/topic/writing), [blogging](https://www.jumpstart.flairinteractive.net/topic/blogging), [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [increase traffic](https://www.jumpstart.flairinteractive.net/topic/increase-traffic) ## [5 Things E-commerce Needs to Do Right Now to Survive](https://www.jumpstart.flairinteractive.net/5-things-e-commerce-needs-to-do-right-now-to-survive) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jun 14, 2020 10:25:26 AM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/5%20Things%20E-commerce%20Needs%20to%20Do%20Right%20Now%20to%20Survive.png)](https://www.jumpstart.flairinteractive.net/5-things-e-commerce-needs-to-do-right-now-to-survive) While we're certain to see a new type of normalcy post-pandemic, the question we're wrestling with here at Flair right now is what type of lasting impact COVID-19 will leave on the world of e-commerce. In April 2020, e-commerce retailers reported a whopping[68% increase in year-over-year sales](https://www.forbes.com/sites/louiscolumbus/2020/04/28/how-covid-19-is-transforming-e-commerce/#41904dc33544), and the categories that surged are a close reflection of the general consumer mindset: - Grocery sales [increased By 110%](https://techcrunch.com/2020/05/12/us-e-commerce-sales-jump-49-in-april-led-by-online-grocery/) - Electronics saw a[58% increase](https://techcrunch.com/2020/05/12/us-e-commerce-sales-jump-49-in-april-led-by-online-grocery/) So our questions are this: will these consumer trends continue or will new buying patterns emerge? What should e-commerce companies be doing, right now, to make sure they can make it through these turbulent times and survive one we're on the other side?  Of this, we're certain: both in the current market conditions, and going forward into an uncertain future, the brands that survive will be the ones that are willing to change tactics, update strategies and even alter the fundamentals of their business. In short, they're the ones who will be agile and able to adapt. Let's look at five ways that e-commerce can adapt to changing conditions to not just survive, but thrive. [Read More](https://www.jumpstart.flairinteractive.net/5-things-e-commerce-needs-to-do-right-now-to-survive) Topics: [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [digital marketing](https://www.jumpstart.flairinteractive.net/topic/digital-marketing), [covid-19](https://www.jumpstart.flairinteractive.net/topic/covid-19) ## [5 Easy Ways to Increase Website Traffic](https://www.jumpstart.flairinteractive.net/5-easy-ways-to-increase-website-traffic) Posted by [Lisa Kirschner](https://www.jumpstart.flairinteractive.net/author/lisa-kirschner) Aug 30, 2019 5:39:50 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/web_traffic%20300x175.jpg)](https://www.jumpstart.flairinteractive.net/5-easy-ways-to-increase-website-traffic) Not getting as much traffic as you need to meet your marketing goals or grow your business? Here are five ways that you can start to drive more traffic to your website without a ton of effort. **1) Blog more** Don't like blogging? I don't want to hear it! This is, hands down, THE best way to get more traffic quickly and easily — but the key is that you shouldn't write long, "salesy" blog posts that push your products or services. Instead, offer helpful tips, ideas, news or content that helps your prospects solve their problems and provides real value to them. [Read More](https://www.jumpstart.flairinteractive.net/5-easy-ways-to-increase-website-traffic) Topics: [traffic](https://www.jumpstart.flairinteractive.net/topic/traffic), [SEO](https://www.jumpstart.flairinteractive.net/topic/seo), [social media](https://www.jumpstart.flairinteractive.net/topic/social-media), [blogging](https://www.jumpstart.flairinteractive.net/topic/blogging), [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [free seo audit](https://www.jumpstart.flairinteractive.net/topic/free-seo-audit), [increase traffic](https://www.jumpstart.flairinteractive.net/topic/increase-traffic), [keywords](https://www.jumpstart.flairinteractive.net/topic/keywords) ## [Top 5 Marketing Events in SEPTEMBER](https://www.jumpstart.flairinteractive.net/top-5-marketing-events-in-september) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Aug 27, 2018 1:08:00 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/marketing%20events%209.2018.png)](https://www.jumpstart.flairinteractive.net/top-5-marketing-events-in-september)   Conferences are great for many things: learning, networking, growing your knowledge base to get closer to your goals...but how do you know which to attend? Each month, we let you know our faves, so you can book your tickets and show up, ready to learn without the fear or anxiety of not knowing what you're getting yourself in to.  **What?** HubSpot's Inbound **When?** September 4-7, 2018 **Where?** Boston, MA The holy grail of all-things-marketing. Join the more-than-20,000 attendees for what's sure to be one of the top conferences of the year, put on by the industry leaders at HubSpot. Oh and did we mention DEEPAK CHOPRA will be there? #BowDown. [Read More](https://www.jumpstart.flairinteractive.net/top-5-marketing-events-in-september) Topics: [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [Content Marketing World](https://www.jumpstart.flairinteractive.net/topic/content-marketing-world), [Hubspot](https://www.jumpstart.flairinteractive.net/topic/hubspot), [inbound](https://www.jumpstart.flairinteractive.net/topic/inbound), [thought leadership](https://www.jumpstart.flairinteractive.net/topic/thought-leadership), [conferences](https://www.jumpstart.flairinteractive.net/topic/conferences), [content marketing strategy](https://www.jumpstart.flairinteractive.net/topic/content-marketing-strategy), [content marketing conferences](https://www.jumpstart.flairinteractive.net/topic/content-marketing-conferences) ## [Top 9 best SEO tips you ABSOLUTELY should be using](https://www.jumpstart.flairinteractive.net/top-9-best-seo-tips-you-absolutely-should-be-using) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jul 23, 2018 2:28:00 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/seo%20image.jpg)](https://www.jumpstart.flairinteractive.net/top-9-best-seo-tips-you-absolutely-should-be-using) SEO tips are easy to come by, but sometimes navigating what's important and the order of priority can be overwhelming. If I've just described your feelings on SEO, then this one goes out to you. We deal with SEO all. day. long., so we know the best ways to improve it by simply (and consistently) using the right combination of tactics across all your content. Learn everything you need to be doing – from the basic (do your keyword research), to the not-so-well-known (optimize your alt tags) – to get the best results from your SEO efforts.  [Read More](https://www.jumpstart.flairinteractive.net/top-9-best-seo-tips-you-absolutely-should-be-using) Topics: [SEO](https://www.jumpstart.flairinteractive.net/topic/seo), [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [seo tips](https://www.jumpstart.flairinteractive.net/topic/seo-tips), [best seo practices](https://www.jumpstart.flairinteractive.net/topic/best-seo-practices) ## [Showing trumps saying, every time](https://www.jumpstart.flairinteractive.net/showing-trumps-saying-every-time) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jul 16, 2018 11:55:18 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/rockstar.png)](https://www.jumpstart.flairinteractive.net/showing-trumps-saying-every-time) In the words of The Content Advisory's Robert Rose: "*Marketing is telling the world you’re a rock star. **Content Marketing** is showing the world you are one*." I couldn't agree more. Your content marketing strategy needs to be more than *just* your blog, or *just* your Facebook page or *just* the premium downloadables on your site.  *Content *marketing is an all-encompassing feat. It's strategic, a road map, with multiple courses and dozens of routes and so many winding trails, all that lead your user-slash-reader-slash-customer to one very detailed, well-thought out, premeditated, specific place...to the belief that YOU, are a rock star. And why do they believe this? **Because you showed them. ** Now I'll be the first to admit, this is no easy task. Mapping out your content marketing strategy to show the world that you are in fact, a bona fide, legit, authoritative, one-of-a-kind rock star isn't something that happens over night. It takes time, and a honed view of the big picture. But I promise you...it *is *achievable. It sounds scary, but all it really takes are the right stories in the right place at the right time. [Read More](https://www.jumpstart.flairinteractive.net/showing-trumps-saying-every-time) Topics: [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [content marketing strategy](https://www.jumpstart.flairinteractive.net/topic/content-marketing-strategy) ## [Top content marketing news for week ending 7/6/18](https://www.jumpstart.flairinteractive.net/top-content-marketing-news-for-week-ending-7/6/18) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jul 6, 2018 3:18:00 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/content%20is%20king.jpg)](https://www.jumpstart.flairinteractive.net/top-content-marketing-news-for-week-ending-7/6/18) Can you believe it's already that time again? Time for the Flair weekly roundup...and with summer flying by as quickly as it is, I totally get it if you missed some of the content marketing news this week. No need to worry, though...Flair's got your back. Check out the latest and greatest in the world of content marketing with my weekly round up. There are some  ***REALLY ***great ones this week! Happy reading!   1. [Why brands need visual and image guidelines](https://www.skyword.com/contentstandard/creativity/how-the-give-your-content-marketing-a-visual-identity-with-the-right-imagery/) (*The Content Standard by Skyword*) If a picture's worth a thousand words, then imagine what **the right **picture can add to your content. Learn more about how to create and implement visual imagery that works to get you noticed...which, after all, is the whole point of content marketing, isn't it??? 2. [Content marketing ROI: 5 ways to measure content marketing success](https://www.business2community.com/content-marketing/content-marketing-roi-5-ways-to-measure-content-marketing-success-02088207) (*Business to Community*) Whether you're a one-person show or you're trying to validate the worth of content marketing to the powers that be in your organization, learning how to measure what's working (and what's not) is powerful.  3. [Self-improvement through content marketing](https://www.targetmarketingmag.com/post/self-improvement-through-content-marketing/) (*Target Marketing*) All of us over here at Flair have a common bond in our vested and intense interest in mindful health. From essential oils, to Eastern medicine, to natural and alternative healing, to whole foods, to meditation...if it has the phrase "self-improvement" in it, sign. us. up. Check out how two of our collective favorite things in the world combine...self help and content marketing. [Read More](https://www.jumpstart.flairinteractive.net/top-content-marketing-news-for-week-ending-7/6/18) Topics: [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [Inbound Marketing](https://www.jumpstart.flairinteractive.net/topic/inbound-marketing), [content marketing news](https://www.jumpstart.flairinteractive.net/topic/content-marketing-news), [weekly roundup](https://www.jumpstart.flairinteractive.net/topic/weekly-roundup) ## [Want to know how to add spark to your content marketing flame?](https://www.jumpstart.flairinteractive.net/want-to-know-how-to-add-spark-to-your-content-marketing-flame) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jul 2, 2018 6:39:38 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/Content%20is%20the%20fire.png)](https://www.jumpstart.flairinteractive.net/want-to-know-how-to-add-spark-to-your-content-marketing-flame) Those who know me well will tell you...I can apply movie quotes to just about any scenario in life. Jerry Maguire, Ferris Bueller's Day Off and Field of Dreams are a few in particular I tend to over-use. "*Show me the money*,"  "*It's not show friends..."* *"YOU'RE Abe Froman...the sausage king of Chicago???*"  and, of course, "*If you build it, they will come...*" But the latter really isn't true when it comes to marketing, or at least when it comes to content marketing. Because it doesn't matter how awesome your content is...if you're not throwing the gasoline on it, it's probably going to die out. So how do you add that spark to your content marketing flame? One way is the oh-so-powerful social media. Social is bringing brand awareness through influencer marketing, audience connection, inbound marketing and even the odd unboxing trend that seems to have weirdly taken off in the last couple years.  [Read More](https://www.jumpstart.flairinteractive.net/want-to-know-how-to-add-spark-to-your-content-marketing-flame) Topics: [social media](https://www.jumpstart.flairinteractive.net/topic/social-media), [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [personas](https://www.jumpstart.flairinteractive.net/topic/personas), [Inbound Marketing](https://www.jumpstart.flairinteractive.net/topic/inbound-marketing), [inspirational quotes](https://www.jumpstart.flairinteractive.net/topic/inspirational-quotes) ## [Top 5 inbound marketing news updates for week ending 6/29/18](https://www.jumpstart.flairinteractive.net/top-5-inbound-marketing-news-updates-for-week-ending-6/29/18) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jun 29, 2018 4:45:00 PM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/update%20inbound%20marketing.jpg)](https://www.jumpstart.flairinteractive.net/top-5-inbound-marketing-news-updates-for-week-ending-6/29/18) In the words of Ferris Bueller, "*Life moves pretty fast. If you don't stop and look around once in awhile, you could miss it*." Same could be said about inbound marketing. But you don't have to worry if you had a busy week and couldn't keep up – we rounded up our fave news articles for you. Check out this week's top five inbound marketing news clips.  1. [The future of B2B marketing: A much-needed human touch](https://www.forbes.com/sites/forbescommunicationscouncil/2018/06/29/are-you-selling-the-cheese-spread-16-easy-ways-to-measure-your-marketing/#5158841930a3) (*Forbes)* Inbound marketing, by definition, has the human factor embedded into its very philosophy. ***Everything* (read: EVERYTHING) **is about making that connection. See how this relates even to the world of B2B, because even in biz, it's still about the people.  [Read More](https://www.jumpstart.flairinteractive.net/top-5-inbound-marketing-news-updates-for-week-ending-6/29/18) Topics: [top 5](https://www.jumpstart.flairinteractive.net/topic/top-5), [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [Inbound Marketing](https://www.jumpstart.flairinteractive.net/topic/inbound-marketing), [inbound marketing news](https://www.jumpstart.flairinteractive.net/topic/inbound-marketing-news) ## [Top 5 Marketing Events in July 2018](https://www.jumpstart.flairinteractive.net/top-5-marketing-events-in-july-2018) Posted by [Joanna Ellis-Escobar](https://www.jumpstart.flairinteractive.net/author/joanna-ellis-escobar) Jun 29, 2018 7:58:30 AM - [Tweet](https://twitter.com/share) [![](https://www.jumpstart.flairinteractive.net/hubfs/Marketing%20events%20july%20%202018.jpg)](https://www.jumpstart.flairinteractive.net/top-5-marketing-events-in-july-2018) Coming at you with the must-go-to marketing events of July.  **What? ** [MozCon](https://moz.com/mozcon) **When? **July 9-11, 2018 **Where?** Seattle, WA The showstopper event that has something for everyone, from content marketing to SEO to social…MozCon is one of the most-anticipated industry conferences of the year. And if you need more convincing? This three-day event even has a friendly hugging robot, Roger – I mean, what more could you want from a marketing conference?   **What? ** [Facebook Ads Summit](https://www.socialmediaexaminer.com/fbsummit/?smesite=fb18-site-eventpage) **When?** July 9-13, 2018 **Where?** ONLINE We love online events, because packing your bags in the summer should be for vacation, not conferences. So put your suitcase back in the closet and post up at your desk for this online summit geared toward any marketer or biz looking to fine-tune their Facebook ad strategy. The live online training, put on by none other than our fave social media gurus at [Social Media Examiner](https://www.socialmediaexaminer.com/), will leave you in awe. You’ll walk away with a better understanding of the power and capacity Facebook has to offer, so you can generate revenue and further your brand-promotion through your Facebook ads. [Read More](https://www.jumpstart.flairinteractive.net/top-5-marketing-events-in-july-2018) Topics: [Content Marketing](https://www.jumpstart.flairinteractive.net/topic/content-marketing), [digital marketing](https://www.jumpstart.flairinteractive.net/topic/digital-marketing), [online event](https://www.jumpstart.flairinteractive.net/topic/online-event), [conferences](https://www.jumpstart.flairinteractive.net/topic/conferences), [seo marketing](https://www.jumpstart.flairinteractive.net/topic/seo-marketing), [marketing events](https://www.jumpstart.flairinteractive.net/topic/marketing-events) [All posts](https://www.jumpstart.flairinteractive.net/all) [Next](https://www.jumpstart.flairinteractive.net/topic/content-marketing/page/2) Search this site on Google Search Google ### Subscribe ### Connect with Us ## About JUMP START The JUMP START blog and JUMP START products are brought to you by Flair Interactive Services Inc. [Learn more about 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